AI Insights · Timothy · January 2023
Top 5 Travel and Local Apps in Africa Q4 2022
In Q4 2022, the top travel and local apps in Africa showed diverse trends in downloads, revenue, and active users, with significant performances from apps like Nusuk (Eatmarna Previously) and Google Maps Go.
In the fourth quarter of 2022, the top travel and local apps in Africa demonstrated varied trends in downloads, revenue, and active users. Below is a detailed look at the performance of the top five apps based on data from Sensor Tower.
Nusuk (Eatmarna Previously) from Ministry Of Haj & Umrah saw a notable spike in weekly downloads, peaking at approximately 552.9K in mid-October. However, its downloads stabilized to around 11K to 12K towards the end of the quarter. The app's weekly active users mirrored this trend, surging to about 612.8K in mid-October before settling between 215K and 225K in December.
Google Earth maintained a steady download rate throughout the quarter, ranging from 40K to 54K weekly downloads. The app had a consistent number of weekly active users, hovering around 345K to 366K, demonstrating a stable user base.
Booking.com: Hotels & Travel also showed consistent performance in downloads, with weekly figures ranging from 30K to 40K. The app’s active users saw a slight increase, peaking at about 630.4K in the last week of December, up from approximately 575K at the beginning of the quarter.
GPS Navigation Live Map Road experienced a steady number of weekly downloads, fluctuating between 15K and 18.5K. Active users for this app remained stable as well, with figures consistently around 31K to 35K throughout the quarter. The app generated minimal revenue, peaking at $4 in the week of December 19.
Google Maps Go from Google LLC was a standout in terms of active users, with numbers ranging from 2.78M to 3.09M. The app's weekly downloads were also robust, peaking at approximately 60.1K in the last week of December.
For more detailed insights and data, visit Sensor Tower. The performance of these apps highlights the dynamic nature of the travel and local category in Africa, with varying trends across different metrics.